Case summary:
There is a good market for automobile tune-ups and other related activities for many million vehicles in US Country roads. Some of them are serviced by full service dealers and some by other specific service dealers. However, ML Company, JL Company and others have developed strategies for seizing the opportunity.
ML Company performs functions such as oil changing, lubrication and interior cleaning services. The place is vast and cars can be driven through, three abreast. In ML Company customers are greeted by representatives of the ML University. The person who greets will take the order.
Service personnel in neat uniforms will perform the necessary requirements of the customer. They have a standard three-person team who split themselves where one does lubrication, another does interior cleaning and the other works on the oil changing processes.
The service people are trained so well that the entire process will be completed in 10 minutes. The main motto is to charge less and provide better service than their competitors in the market.
Want to see the full answer?
Check out a sample textbook solutionChapter 2 Solutions
Operations Management
- Describe at least 5 strategies companies can use to achieve competitive advantage in their insdustry. (Competitive Weapons, Links with Business Partner, Cost reductions, Relationship with Supplier and Customer, New Products)arrow_forward1. What is new market demand? 2. List 5 new market demand in business.arrow_forwardHow Air Asia Creating the Value for their customers?arrow_forward
- For several years your Mexican restaurant has been very profitable, but recently the local grocery store has started offering a make-your-own taco bar and your restaurant's sales have declined. Your 5-Forces analysis concludes that: A) Industry attractiveness has declined due to increased Rivalry. B) Industry attractiveness has declined due to a greater Threat of Substitute Products C) Industry attractiveness has declined due to greater Bargaining Power of Buyers D) Industry attractiveness has declined due to the Threat of New Entrants.arrow_forward2. In this question, we will explore factors that influence growth for a company both growth in sales volume and growth in price. Describe one firm specific strategic factor, one industry specific factor, and one economywide factor that could impact one’s forecast of sales volume. Describe one firm specific strategic factor, one industry specific factor, and one economywide factor that could impact growth in prices as well.arrow_forwardDiscuss why an individual firm might deliberately market a set of products that compete with each other. Provide examples of this and explainwhy the strategy worked or did not.arrow_forward
- Give typing answer with explanation and conclusion What are CrossFit’s core competencies that give the firm a sustainable competitive advantage? Identify and explain each factor.arrow_forwardIn what ways does Unilever's focus on sustainability (see Illustration Capsule 9.4), in the long-term interest of its shareholders? Does it contribute to the company's competitive advantage or profitability. Discuss.arrow_forwardcreates a competitive profile matrix of Telcel (for example, compared to AT&T and Movistar)arrow_forward
- Conduct a SWOT Analysis of Tropical Leisure based on the images provided and Elaborate on 5 different environmental factors which are likely to impact on Tropical Leisure’s business over the next five years.arrow_forwardUsing industry of your choice, explain how a company can make use of ansoff matrix to develop a competitive strategy. Use examples.arrow_forwardHow Does Mcdonalds use IT to create a cross functional enterprise system that closely understand customer changing needs and wants and how to offer a unique value proposition in competition.arrow_forward
- Practical Management ScienceOperations ManagementISBN:9781337406659Author:WINSTON, Wayne L.Publisher:Cengage,Operations ManagementOperations ManagementISBN:9781259667473Author:William J StevensonPublisher:McGraw-Hill EducationOperations and Supply Chain Management (Mcgraw-hi...Operations ManagementISBN:9781259666100Author:F. Robert Jacobs, Richard B ChasePublisher:McGraw-Hill Education
- Purchasing and Supply Chain ManagementOperations ManagementISBN:9781285869681Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. PattersonPublisher:Cengage LearningProduction and Operations Analysis, Seventh Editi...Operations ManagementISBN:9781478623069Author:Steven Nahmias, Tava Lennon OlsenPublisher:Waveland Press, Inc.