What are the first three elements of a marketing plan? Select one: a. Mission statement, Marketing Strategy, Objectives b. Objective, SWOT Analysis, Marketing Mix c. Business Mission Statement, SWOT Analysis, Objectives d. Product, Price, Place, Promotion 10. How can a company let a consumer know they are a part of the green movement? Select one: a. Using third-party eco-logos. b. Using the color green in their advertising. c. Both a & b. d. None of these.

Practical Management Science
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ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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6. What are the first three elements of a marketing plan?

Select one:
a. Mission statement, Marketing Strategy, Objectives
b. Objective, SWOT Analysis, Marketing Mix
c. Business Mission Statement, SWOT Analysis, Objectives
d. Product, Price, Place, Promotion

10. How can a company let a consumer know they are a part of the green movement?
Select one:
a. Using third-party eco-logos.
b. Using the color green in their advertising.
c. Both a & b.
d. None of these.
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