Stitch Fix is an example of a company that is seizing upon the power of big data to disrupt traditional models of shopping. Find examples of two other companies that are following a similar business model. Please name the company and provide two reasons why you believe each company is using data to follow a similar business model

Stitch Fix is an example of a company that is seizing upon the power of big data to disrupt traditional models of shopping. Find examples of two other companies that are following a similar business model. Please name the company and provide two reasons why you believe each company is using data to follow a similar business model

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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