Identifying Product Benefits Assignment 4.7 Provide an example of a product attribute Provide an example of a product benefit In your own words tell me what is the difference between a product attribute and product benefit. Explore advertising appeals. Please provide an example of an advertisement that represents each appeal. Advertisement can be a commercial, print Ad picture, etc. Refer to the figure below to assist you with advertising appeals and their goals towards a target market. Profit Health Convenience Environmental consciousness

Identifying Product Benefits Assignment 4.7 Provide an example of a product attribute Provide an example of a product benefit In your own words tell me what is the difference between a product attribute and product benefit. Explore advertising appeals. Please provide an example of an advertisement that represents each appeal. Advertisement can be a commercial, print Ad picture, etc. Refer to the figure below to assist you with advertising appeals and their goals towards a target market. Profit Health Convenience Environmental consciousness

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter18: Personal Selling And Sales Promotion

Section: Chapter Questions

Problem 1SC

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Question

Identifying Product Benefits Assignment 4.7

Provide an example of a product attribute
Provide an example of a product benefit
In your own words tell me what is the difference between a product attribute and product benefit.

Explore advertising appeals. Please provide an example of an advertisement that represents each appeal. Advertisement can be a commercial, print Ad picture, etc. Refer to the figure below to assist you with advertising appeals and their goals towards a target market.
Profit
Health
Convenience
Environmental consciousness