Breslin Home Repair Services is developing a mobile app as part of its mobile marketing plan. Breslin wants to reach consumers who conduct most of their daily business on their smartphones, including banking, bill paying, and scheduling appointments. Breslin Home Services is targeting its audience based on Group of answer choices demographics. mobile operating systems. mobile app engagement. location.
Breslin Home Repair Services is developing a mobile app as part of its mobile marketing plan. Breslin wants to reach consumers who conduct most of their daily business on their smartphones, including banking, bill paying, and scheduling appointments. Breslin Home Services is targeting its audience based on Group of answer choices demographics. mobile operating systems. mobile app engagement. location.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Breslin Home Repair Services is developing a mobile app as part of its mobile marketing plan. Breslin wants to reach consumers who conduct most of their daily business on their smartphones, including banking, bill paying, and scheduling appointments. Breslin Home Services is targeting its audience based on
Group of answer choices
demographics.
mobile operating systems.
mobile app engagement.
location.
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