Homework Help is Here – Start Your Trial Now!
Business
Marketing
What is the index for Quintile I TV usage? Diet Soda drank in last 6 months TV Internet Magazines Newspapers Outdoor Pop: 70037(000) Quintile I (000) 15750 12871 14926 15277 15073 %Detail 22.49% 18.38% 21.31% 21.81% 21.52% %Target 31.64% 25.85% 29.98% 30.69% 30.28% Index 92 107 109 108 Quintile II (000) 14692 14100 15148 14529 14057 %Detail 20.98% 20.13% 21.63% 20.74% 20.07% %Target 29.51% 28.32% 30.43% 29.18% 28.24% Index 105 101 108 104 100 Quintile III (000) 14438 13842 14416 13177 13967 %Detail 20.61% 19.76% 20.58% 18.81% 19.94% %Target 29.00% 27.80% 28.96% 26.47% 28.05% Index 103 99 103 94 100 Quintile IV (000) 13543 14591 13015 13928 13301 %Detail 19.34% 20.83% 18.58% 19.89% 18.99% %Target 27.20% 29.31% 26.14% 27.98% 26.72% Index 97 104 93 99 95 Quintile V (000) 11614 14633 12531 13125 13639 %Detail 16.58% 20.89% 17.89% 18.74% 19.47% %Target 23.33% 29.39% 25.17% 26.36% 27.40% Index 83 104 89 94 97 O 70 0 0 112 100 O 140

What is the index for Quintile I TV usage? Diet Soda drank in last 6 months TV Internet Magazines Newspapers Outdoor Pop: 70037(000) Quintile I (000) 15750 12871 14926 15277 15073 %Detail 22.49% 18.38% 21.31% 21.81% 21.52% %Target 31.64% 25.85% 29.98% 30.69% 30.28% Index 92 107 109 108 Quintile II (000) 14692 14100 15148 14529 14057 %Detail 20.98% 20.13% 21.63% 20.74% 20.07% %Target 29.51% 28.32% 30.43% 29.18% 28.24% Index 105 101 108 104 100 Quintile III (000) 14438 13842 14416 13177 13967 %Detail 20.61% 19.76% 20.58% 18.81% 19.94% %Target 29.00% 27.80% 28.96% 26.47% 28.05% Index 103 99 103 94 100 Quintile IV (000) 13543 14591 13015 13928 13301 %Detail 19.34% 20.83% 18.58% 19.89% 18.99% %Target 27.20% 29.31% 26.14% 27.98% 26.72% Index 97 104 93 99 95 Quintile V (000) 11614 14633 12531 13125 13639 %Detail 16.58% 20.89% 17.89% 18.74% 19.47% %Target 23.33% 29.39% 25.17% 26.36% 27.40% Index 83 104 89 94 97 O 70 0 0 112 100 O 140

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
See similar textbooks
icon
Related questions
Question
I need typing clear urjent no chatgpt use i will give 5 upvotes
What is the index for Quintile I TV usage? Diet Soda drank in last 6 months TV Internet Magazines Newspapers Outdoor Pop: 70037(000) Quintile I (000) 15750 12871 14926 15277 15073 %Detail 22.49% 18.38% 21.31% 21.81% 21.52% %Target 31.64% 25.85% 29.98% 30.69% 30.28% Index 92 107 109 108 Quintile II (000) 14692 14100 15148 14529 14057 %Detail 20.98% 20.13% 21.63% 20.74% 20.07% %Target 29.51% 28.32% 30.43% 29.18% 28.24% Index 105 101 108 104 100 Quintile III (000) 14438 13842 14416 13177 13967 %Detail 20.61% 19.76% 20.58% 18.81% 19.94% %Target 29.00% 27.80% 28.96% 26.47% 28.05% Index 103 99 103 94 100 Quintile IV (000) 13543 14591 13015 13928 13301 %Detail 19.34% 20.83% 18.58% 19.89% 18.99% %Target 27.20% 29.31% 26.14% 27.98% 26.72% Index 97 104 93 99 95 Quintile V (000) 11614 14633 12531 13125 13639 %Detail 16.58% 20.89% 17.89% 18.74% 19.47% %Target 23.33% 29.39% 25.17% 26.36% 27.40% Index 83 104 89 94 97 O 70 0 0 112 100 O 140
Transcribed Image Text:What is the index for Quintile I TV usage? Diet Soda drank in last 6 months TV Internet Magazines Newspapers Outdoor Pop: 70037(000) Quintile I (000) 15750 12871 14926 15277 15073 %Detail 22.49% 18.38% 21.31% 21.81% 21.52% %Target 31.64% 25.85% 29.98% 30.69% 30.28% Index 92 107 109 108 Quintile II (000) 14692 14100 15148 14529 14057 %Detail 20.98% 20.13% 21.63% 20.74% 20.07% %Target 29.51% 28.32% 30.43% 29.18% 28.24% Index 105 101 108 104 100 Quintile III (000) 14438 13842 14416 13177 13967 %Detail 20.61% 19.76% 20.58% 18.81% 19.94% %Target 29.00% 27.80% 28.96% 26.47% 28.05% Index 103 99 103 94 100 Quintile IV (000) 13543 14591 13015 13928 13301 %Detail 19.34% 20.83% 18.58% 19.89% 18.99% %Target 27.20% 29.31% 26.14% 27.98% 26.72% Index 97 104 93 99 95 Quintile V (000) 11614 14633 12531 13125 13639 %Detail 16.58% 20.89% 17.89% 18.74% 19.47% %Target 23.33% 29.39% 25.17% 26.36% 27.40% Index 83 104 89 94 97 O 70 0 0 112 100 O 140
Expert Solution
steps

Step by step

Solved in 2 steps with 3 images

SEE SOLUTIONCheck out a sample Q&A here
Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning
SEE MORE TEXTBOOKS