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Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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During the Integrated marketing communication process, If you (as an audience) ever watched a television commercial and tried to figured out at the end of the advertisement message, and wondered what this company was promoting, you may have had trouble _____________ the IMC message. transmitting precoding decoding tracking encoding
Please answer all of them I will leave a comment and a like. please im begging yoi ! QUESTION 23 ________ research is a nonscientific investigation. It is a method of gathering data that does not follow the scientific method and is typically subjective and exploratory. A. Content Analysis B. Academic Research C. Informal Research D. Formal Research QUESTION 24 ________is the extent to which a survey, test or measuring procedure yields the same results on repeated trials. A. Reliability B. Accuracy C. Validity D. Credibility QUESTION 25 The target of communications in Advertising is called a________ A. Market B. Public C. Bull’s-eye D. Audience QUESTION 26 A key INITIAL flaw in the Candyland research was that: A. The firm did not initially speak to members of the primary public B. The firm thought the colors…
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I need typing clear urjent no chatgpt use i will give 5 upvotes I need full explanation
I need answer typing clear urjent no chatgpt used i will give upvotes i need full explanation
A researcher interested in protecting participant identity is interested in the ethical ______. Multiple Choice right to absence of sponsor deception right to quality research right to participant confidentiality right to findings nondisclosure right to purpose nondisclosure
In the context of digital literacy, “understanding how to interact with and utilize data” relates to _________blank. Multiple Choice data security and safety basic tools problem solving using technology analytics and data manipulation
hough a positive response to claim request would be considered a good news message, the claim request itself would most likely be a Group of answer choices good news message. persuasive message. neutral news message. bad news message. personal news letter
(3 of 20) Which of the following is NOT a tactic? OTwitter Contest O Press Release O Print Advertisement O Focus on partnerships to establish credibility the Save
51) ______ is where a firms management tries to impose goals or enforce goals and strategies on a business a) Edit tactic b) Intervention tactic c) Participation tactic d) Persuasion tactic
9.10.11 Please all qesions answer ?
Which of the following limits adoption of a new innovation or intervention? OA. Unified, centralized decision-making organizational structure B. Active, multicomponent dissemination strategies OC. Large absorptive capacity of staff for new knowledge OD. Proximal, observable benefits for users

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What is geothermal energy, and how do mechanical engineers harness it? Discuss the principles and applications of geothermal energy systems in sustainable power generation.