MARKETING:REAL PEOPLE,REAL CHOICES
10th Edition
ISBN: 9780135199893
Author: Solomon
Publisher: RENT PEARS
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Chapter 6, Problem 13QA
Summary Introduction
To discuss: The terms cultures, subcultures, and micro cultures.
Introduction:
Culture is viewed as a focal idea in human sciences. People secure culture through the learning procedures of enculturation and socialization suggests the procedure by which individuals gain proficiency with the skill about that culture and impacts that breaking point to the guardians, different groups and peers.
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Chapter 6 Solutions
MARKETING:REAL PEOPLE,REAL CHOICES
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