Which of the following statements, if made by a seller who knows the statement to be untruthful, would NOT be misrepresentation of a material fact resulting in a cause of action for fraud? a. "This horse is only six years old." b. "There is no better car in the world." c. "The tires have less than 5,000 miles on them." d. "This car gets 28 miles per gallon."
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- Which of the following are legitimate reasons for manufacturing businesses to consider selling through manufacturer representatives rather than deploying their own sales force? a. Manufacturing reps typically reduce the firm’s selling costs because they work on a straight commission basis and don't receive company benefits (like retirement and health plans). b. Maintaining a national sales force is often too expensive for the coverage needed. c. Manufacturing reps are typically seasoned professional salespeople with excellent knowledge of the products they sell and the sales territory they cover. d. All of the above.Only the salespeople in a company actually do personal selling. True or FalseWhich of the following statements is true? a. It is better to be pre-qualified for a mortgage than to be pre-approved. b. It is better to be pre-approved for a mortgage that to be pre-qualified. c. It makes no difference if you are pre-qualified or pre-approved. d. Both pre-qualified and pre-approved mean the same thing. When you go to an open house, the realtor there a. works for the seller b. works for you c. won't talk to you if have your own realtor d. wants to make sure that you take some donuts home to your friends
- A press release is: O a. the process of paying a fee to the government to obtain a license to exhibit ones products. a news story written by an organization to promote a product, service, or person. O b. O c. a product launch activity and involves various market tests. O d. an event where the company displays products and services to industry experts. e. the process of getting a company's product included in a television show or movie.Which of the following is true regarding the application of consumer behavior principles to a company's achievement of its sustainability objectives? -Companies should consider sustainability in the development of products, but should always emphasize the more functional features of the product in its promotion strategy -Companies should only consider incorporating sustainability-related features into product design if these do not substantially raise the price of the product -The final stage in the consumer decision process is the purchase decision made by the consumer -Because sustainability-related factors are unfamiliar to many consumers, purchase decisions that had been routine can become more high-involvement in natureWhich of the following statements is accurately reflects the empirical findings about the relationship between a salesperson’s customer orientation and value-based selling. A salesperson’s customer orientation encourages them to adopt value-based selling practices. A salesperson’s use of value-based selling decreases their sales performance. A salesperson’s use of value-based selling encourages them to adopt a customer orientation. A salesperson’s customer orientation directly increases their sales performance.
- Which of the following is a normative argument for why firms should behave ethically? a. To meet the firm's legal obligations b. To increase the firm's profitability c. To ensure that the firm does no harm d. To honor the demands of the firm's stakeholders e. To create a competitive advantage in the firm's marketWhich of the following statements about tax-exempt entities is inaccurate? They are exempt from payroll taxes on employees and most other taxes They generally serve the public good without competing against for-profit entities They are exempt from Federal income tax They are covered in the IRC Section 501When a prospect objects because of customary reasons, a salesperson should: a. gain the prospect's trust by providing him or her with a thorough understanding of the salesperson, his or her company, and the products. b. use traditional commitment methods, such as standing-room-only close and assumptive close, to close the sale. c. adopt the direct commitment technique to overcome the sales objection. d. send refer the prospect to a more experienced salesperson. e. end the sales call gracefully. Which of the following is a traditional method of earning commitment? a. The boomerang method b. The third-party reinforcement method c. The assumptive close method d. The T-account commitment method e. The success story commitment method During a sales presentation, Jeff, a salesperson at ChemHands, presents a sequence of benefits of using ChemHands sanitizers. To assess the prospective buyer's level of…
- Write an analysis and evaluation of a business letter. based on your analysis and evaluation, you will edit and redraft the original document. To do this effectively, you need to assess how far you think the document is successful in achieving the function or purpose you believe it is supposed to serve. to describe the document’s function in clear and commonsense terms to show how the document has been planned, written, and presented in order to achieve that function to explain how far it is successful or unsuccessful in matching content, presentation, and function, basing your account on evidence from the relevant theories and concepts from the module (e.g. politeness theory & rhetorical analysis) to edit and redraft the document based on your analysis Use the Politness Theory- Brown & Levinson (1987)Negative face Positive face Positive face strategies:- Solidarity Involvement face strategies Negative face strategies: Independence face strategies Paradox of…an insurance agent is permitted to replace an existing policy only if the agent a. guarantees the dividends on the new policy b. complies with the replacement regulations c. acts strictly in the best interest of the insurer d. replaces a policy that was issued by the agent's own companyUnder Texas Real Estate Commission (TREC) advertising rules, an advertisement placed by a sales agent MAY be misleading to the public if it:C A identifies the sales agent in italicized font B. identifies the sales agent as president or CEOⒸ C. contains the website of the sales agent D. contains an alternate name registered with TREC