Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Only the salespeople in a company actually do personal selling. True or False
![**Statement:**
"Only the salespeople in a company actually do personal selling."
**True or False Options:**
- **True** (Button)
- **False** (Button)
*Educational Explanation:*
This question encourages users to consider the roles and responsibilities within a company and to think critically about the concept of personal selling. It challenges the assumption that only designated salespeople engage in personal selling activities, opening a discussion about how others within the organization may also contribute to this process through their interactions and influence with potential clients.](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F75aba0b8-0904-4c07-bb36-b89ccd971efc%2Fa0b0e8db-3408-4971-9610-4060e8f2f272%2Fkqqdwct_processed.png&w=3840&q=75)
Transcribed Image Text:**Statement:**
"Only the salespeople in a company actually do personal selling."
**True or False Options:**
- **True** (Button)
- **False** (Button)
*Educational Explanation:*
This question encourages users to consider the roles and responsibilities within a company and to think critically about the concept of personal selling. It challenges the assumption that only designated salespeople engage in personal selling activities, opening a discussion about how others within the organization may also contribute to this process through their interactions and influence with potential clients.
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