The owner of JustRight grocery use market information classified as segmentation bases to segment consumer goods and service markets. These criteria include demographic, behavioural, psychographic, and psychological factors. Which of the following does not constitute a psychographic segmentation? Select one: A. A Roman Catholic, with a graduate degree B. Enjoys healthy living C. Enjoys Netflix box sets D. Buys quality rather than economy

Q: Which segmentation base is used by this company?

A: The segmentation is done to divide the customers with similar characteristics in a group this makes…

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Q: identify a compagny and create a profile of their target consumer using segmentation factors

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Q: Which of the following is not a market segmentation method?    a) geographical factors   B)…

A: Market segmentation refers to the process of dividing the heterogeneous groups in the market into…

Q: name and define any five types of market segmentations that you have studied

A: Market segmentation relates to splitting the market into small groups that share similar…

Q: List and explain the major demographic characteristicsfrequently used in segmenting consumer markets

A: Consumer market segmentation is the way to divide the market into various parts so that an…

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A: Target markets: It means the group of consumers which are targeted by the companies to sell their…

Q: What other market segmentation can you suggest to Kenny Rogers Roasters? Explain your  answer.

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Q: Explain briefly the following two terms around marketing. 1. brand 2. segmentation

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Q: How would you contrast demographic and behavioral segment schemes? Which one(s) do you think would…

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Q: company has defined its market segments, it can entre only one segment Select one: True False

A: An organization offers its products in a marketplace where people purchase the products and services…

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A: Market segmentation allows you to target only the people who are most likely to become satisfied…

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Q: What is the other name of cross-market segmentation ?

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Q: uca, a customer who buys Coca Cola during lunchtime everyday is a target for companies selling…

A: Behavioral segmentation .

Q: CHOOSE ONE OF THE VALS SEGMENTS AS A POTENTIAL TARGET MARKET FOR EACH OF THE FOLLOWING OFFERING AND…

A: VALS stands for "Values, Attitudes, and Lifestyles," and the framework divides the population into…

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A: The practice of segmenting a huge market into smaller groups based on shared attributes or…

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A: Answer - d. Target Market

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Marketing Plan

A marketing plan is a roadmap used by a business organization to execute and track its marketing strategy. In other words, it is a set of specified actions intended to attract potential customers and clients and influence them to buy the product and services of the business organization.