Since you guys keep rejecting me question due to complexity, just identify the promotion of the 4Ps marketing mix of the company Dairy Queen. Don't just give me the definitions,list them and describe them.Put it in your own words. Use references from 2018-2021 and cite them. I included an example for the company Kobo. Please do exactly like the example (only for Dairy Queen). THIS IS NOT AN ESSAY so you better not reject my question. I really need help with this. Plz help me. It should also be based in North America. Promotion• Kobo Pulse is a social eReader application that encourages interaction between kobo readers(kobo, 2013, "A New World")• Kobo Reading Life tracks what you have read, how long it has taken you to read it and assignsaward points for reading achievements (kobo, 2013, "A New World")• Television commercials launched in May 2013 focused on two target groups: mothers readingto their children at bedtime and those who are passionate readers.• Kobo tripled their advertising spend to produce and air these new advertisements (Krashinisky,2013, para 2)• Kobo Writing Life scholarship awarding tuition for three aspiring writers to writing courses(kobocafe, 2013, "Kobo and Curtis Brown Creative")• Kobo website provides excellent overview of all devices and ebooks as well an e-commercefunctionality (kobo, 2013)• Kobocafé is an updated website offered by Kobo to provide people with an easy way to accessindustry news and company information (kobocafe, 2013)• Kobo's Affiliate program pays 5% commission on ebooks sold and 10% commission on devicesand accessories sold (kobo, 2013, Affiliates)

It includes all the activities taken by the company to make the product knowledge to the customers…

Answered: Since you guys keep rejecting me…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Since you guys keep rejecting me question due to complexity, just identify the promotion of the 4Ps marketing mix of the company Dairy Queen. Don't just give me the definitions,list them and describe them.Put it in your own words. Use references from 2018-2021 and cite them. I included an example for the company Kobo. Please do exactly like the example (only for Dairy Queen). THIS IS NOT AN ESSAY so you better not reject my question. I really need help with this. Plz help me. It should also be based in North America.

Promotion
• Kobo Pulse is a social eReader application that encourages interaction between kobo readers
(kobo, 2013, "A New World")
• Kobo Reading Life tracks what you have read, how long it has taken you to read it and assigns
award points for reading achievements (kobo, 2013, "A New World")
• Television commercials launched in May 2013 focused on two target groups: mothers reading
to their children at bedtime and those who are passionate readers.
• Kobo tripled their advertising spend to produce and air these new advertisements (Krashinisky,
2013, para 2)
• Kobo Writing Life scholarship awarding tuition for three aspiring writers to writing courses
(kobocafe, 2013, "Kobo and Curtis Brown Creative")
• Kobo website provides excellent overview of all devices and ebooks as well an e-commerce
functionality (kobo, 2013)
• Kobocafé is an updated website offered by Kobo to provide people with an easy way to access
industry news and company information (kobocafe, 2013)
• Kobo's Affiliate program pays 5% commission on ebooks sold and 10% commission on devices
and accessories sold (kobo, 2013, Affiliates)

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