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Krispy Kreme Doughnuts, Inc., 2015 www.krispykreme.com, KKd Copyright by Fred David Books LLC. www.strategyclub.com (Written by Forest R. David). Based on the given case above, you are required: 1. Propose a new mission statement for the organization based on 9 components of mission statement :(1) customers; (2) products and/or services; (3) markets; (4) technology; (5) survival, growth, and profitability; (6) philosophy; (7) self-concept; (8) public image; and (9) employees. (10) Component Legend is provided 2. Quality of the writing of the proposed mission statement.

Krispy Kreme Doughnuts, Inc., 2015 www.krispykreme.com, KKd Copyright by Fred David Books LLC. www.strategyclub.com (Written by Forest R. David). Based on the given case above, you are required: 1. Propose a new mission statement for the organization based on 9 components of mission statement :(1) customers; (2) products and/or services; (3) markets; (4) technology; (5) survival, growth, and profitability; (6) philosophy; (7) self-concept; (8) public image; and (9) employees. (10) Component Legend is provided 2. Quality of the writing of the proposed mission statement.

Practical Management Science
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Krispy Kreme Doughnuts, Inc., 2015 www.krispykreme.com, KKd

Copyright by Fred David Books LLC. www.strategyclub.com (Written by Forest R. David).

Based on the given case above, you are required:

1. Propose a new mission statement for the organization based on 9 components of mission statement :(1) customers; (2) products and/or services; (3) markets; (4) technology; (5) survival, growth, and profitability; (6) philosophy; (7) self-concept; (8) public image; and (9) employees. (10) Component Legend is provided

2. Quality of the writing of the proposed mission statement.

 

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