For Toyota, customers who care about the price of a car and its operating economy make up one a. market position O b. market segment O c. value network O d. value chain What segmentation approach is used by McDonald's when the company localizes its products and services to meet local market demands? O a. end-use O b. benefit O c. customer O d. geographic

For Toyota, customers who care about the price of a car and its operating economy make up one a. market position O b. market segment O c. value network O d. value chain What segmentation approach is used by McDonald's when the company localizes its products and services to meet local market demands? O a. end-use O b. benefit O c. customer O d. geographic

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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/variants/1301916/take/6/ Listen The beverage market is a very saturated market. What advice would you give to an entrepreneur who wants to start a busi- ness selling iced tea in supermarkets? A It is not a good idea. Since the market is so saturated, it will be hard to compete. B It is a great idea! Because the market is so saturated, it will be easier to compete. C It is a great idea! A lot of people are buying beverages because it is a saturated market. It is not a good idea. Not many people are buying beverages because it is a saturated market. Šõõŏ •ooo of 18 Total Questions Answered All Changes Saved 7:53 PM 10/13/20
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om/qa/wait/40583814/ Question: Which of the following statements most accurately reflects the essence of the marketing discipline as we currently understand it? Multiple Choice Marketing must design the 4 P's with effectiveness and efficiency pursuant to objectives. In creating customer needs and wants, ensuring profitability is our focal concern. 000ln meeting customer needs and wants, we try to build long-term relationships that have benefits for everyone. It's entirely about creating needs and wants. Download Attachments O 122969522-4040151.jpeg Skip Question· Show Comment· Report Issue
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