For this case, assume that your position is that of a consultant to the CEO. Your goal is to focus on a strategic issue, conduct a competent analysis, evaluate strategic solutions, and provide effective recommendations. The case is entitled “Amazon Goes Global 2020” and can also be accessed via this link: https://hbsp.harvard.edu/import/1215724 Recommendations: Chose one strategic solution from that you suggest. Explain and provide evidence as to why your final recommendation is the best choice. The chosen solution should be effective (meaning it addresses the root cause of the strategic issue) and have the highest net benefit (more pros than cons). Then provide a brief course of actions to implement your recommended strategic solution. For example, if you recommend that Amazon invests more heavily in improving the brand image of the company, specify some concrete steps through which they could do so (and why this would be effective at solving the issue you have identified).
For this case, assume that your position is that of a consultant to the CEO. Your goal is to focus on a strategic issue, conduct a competent analysis, evaluate strategic solutions, and provide effective recommendations.
The case is entitled “Amazon Goes Global 2020” and can also be accessed via this link:
https://hbsp.harvard.edu/import/1215724
Recommendations: Chose one strategic solution from that you suggest. Explain and provide evidence as to why your final recommendation is the best choice. The chosen solution should be effective (meaning it addresses the root cause of the strategic issue) and have the highest net benefit (more pros than cons). Then provide a brief course of actions to implement your recommended strategic solution. For example, if you recommend that Amazon invests more heavily in improving the brand image of the company, specify some concrete steps through which they could do so (and why this would be effective at solving the issue you have identified).
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