failure to make amends when things go wrong

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Identify which gap is the given statements.

-Listening Gap

-Service Design and Standards Gap

-Service Performance Gap

- Communication Gap

failure to make amends when things go wrong

not managing customer expectation through all forms of communication

customers lack knowledge of their roles and responsibilities

lack of customer-driven standards

prices that are not tied to customer perceptions of value

overpromising through physical evidence cues

tension between empowerment and control

failure to smooth peaks and valleys of demand

focus on transactions rather than relationships

no appropriate recovery mechanisms in place for service failure

failure to develop tangibles in line with customer expectations

servicescape design that does not meet customer and employee needs

unsystematic new service development process

difficulty controlling quality and consistency

research not focused on service quality

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