The overall reputation of a company is referred to a Customer perception Corporate brand Product brand None of the above
The overall reputation of a company is referred to a
- Customer perception
- Corporate brand
- Product brand
- None of the above
From a management perspective, the most discernible manifestation of the corporate brand is its________________.
- Purpose
- Glassdoor reputation
- Visual image
- Secret mission
Your organization’s employer value proposition (EVP) must align with the organization’s
- core statement of beliefs
- brand image
- visual identity
- customer reputation
Employees need to have the “right stuff” to enhance your organization’s corporate culture and contribute to its diversity. The “right stuff” is:
- Expert skills and confidence
- knowledge, skills, confidence, drive, etc.
- The ability to innovate
- that which makes them a super star
The ability to adjust one’s thinking to best meet the challenges of work is called ___________.
- Collective purpose
- Mental agility
- Drive
- Persistence
Google looks for the following qualities in its ideal employee that is hard to describe but easy to spot (choose the best answer):
- Good spirit
- "Googly eyes"
- “Googliness”
- Love of technology
Research suggests that a diverse workforce is superior to one lacking in diversity.
- True
- False
______________ describes the process of ensuring the right number of people with the right skills are employed in the right place at the right time to deliver on your organization’s short- and long-term goals.
- Human resource planning
- Demographic planning
- Workforce planning
- Attrition planning
A LinkedIn survey of 2,250 corporate recruiters in the U.S. revealed that the average cost-per-hire in organizations with a strong employer brand was ________ times lower than those with employer brands ranked moderate to poor.
- 10
- 6
- 4
- 2
Companies that had made the Fortune 100 Best Companies to Work For at least three times between 2001 and 2011 significantly outperformed the S&P market average during this same period, finishing ______ percentage points higher.
- 10
- 50
- 79
- 99
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