Operations Management
Operations Management
11th Edition
ISBN: 9780132921145
Author: Jay Heizer
Publisher: PEARSON
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Chapter 5, Problem 2DQ
Summary Introduction

To determine: Explanation about the techniques used to define a product.

Introduction: Defining a product is important to get a better understanding about the product. Various organizations follow different practices to define their products. Defining the product makes it simpler to know about the functions of the product.

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What elements are included in the definition of a product?   Question 7 options:   a)  Goods   b)  Services   c)  Goods and services   d)  Goods, services, and ideas
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Question 1 (a) Explain the product concept. Give two examples of organisations that have applied the concept. Discuss how and why the organisations selected did so. (b) Discuss why organisations care about customer value.
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