Marketing: An Introduction (13th Edition)
13th Edition
ISBN: 9780134149530
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 10, Problem 10.8CTE
Summary Introduction
To discuss: The last mile for Industry T,, the changes made in last mile in the recent years, and to forecast its future. The major players in last miles and the manner in which the idea of net-neutrality fits in.
Introduction:
The term last mile is used to define the short geographical division for the delivery of media services and communication, or distribution of products to customers situated in dense areas. Its logistics tend to be costly and complex.
Internet service suppliers treat all the data on internet with similarly and this kind of data is known as net neutrality.
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Why all app now is ask us to pay ? Now there is a scammer app or website that claims to be free but it's not why ? now app is ask money i m frustrated
I need help completing the chart below
James Shoe Emporium, a retail brick and mortar shoe store caters to the higher income market in your country. However, the establishment has been experiencing falling revenue since the August 2024. The owner of the company believes that marketing and selling his shoes via the internet might be the solution. He has hired you to formulate an emarketing plan to do so.
You have decided to use the following e-marketing strategies (content marketing, email marketing, mobile marketing, online advertising and social media engagement). Why?
State how you would manage ethical and legal issues in the digital environment.
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Marketing: An Introduction (13th Edition)
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