The best marketer (All teams) Study the profile of some consumer products/services of the designated category advertised in newspapers, magazines or MTR advertisement panels. Discuss the following questions and present the answers in 4-5 minutes. a. What is the market offering? b. What is the value to customers and what customers' needs, wants and demands are fulfilled? What marketing management orientation(s) do you think the advertisers are applying? C.
The best marketer (All teams) Study the profile of some consumer products/services of the designated category advertised in newspapers, magazines or MTR advertisement panels. Discuss the following questions and present the answers in 4-5 minutes. a. What is the market offering? b. What is the value to customers and what customers' needs, wants and demands are fulfilled? What marketing management orientation(s) do you think the advertisers are applying? C.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Step 1: Introduction
Marketing plays an important role in connecting organizations with their target audience in today's fast-paced environment. Effective marketing methods not only highlight a product's unique attributes, but also delve into consumers' underlying needs, wants, and aspirations.
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