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Sales people are reluctant to prospect given:

Sales people are reluctant to prospect given:

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Sales people are reluctant to prospect given:
Group of answer choices
it will add service and maintenance issues to their workload
sales people are typically lazy and not motivated
they don't enjoy interacting with customers
potential demoralizing rejection and the emotional toll.
 
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