1. Answer the following questions concisely,   • Give one role of the marketing channel and thoroughly explain its relevance.   • Marketing is ever-evolving, and is distribution. Give one era besides our own or the current era we have right now and explain why it will not be applicable in this day and age.   • Is it possible to eliminate middlemen in the distribution channel? Why or why not?   • Why is it necessary to reach the target market? What is the advantages or the disadvantages?   • Describe the vertical marketing system.   • How are the agent and the broker considered independent from each other?

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
icon
Related questions
Question

1. Answer the following questions concisely,

 

• Give one role of the marketing channel and thoroughly explain its relevance.

 

• Marketing is ever-evolving, and is distribution. Give one era besides our own or the current era we have right now and explain why it will not be applicable in this day and age.

 

• Is it possible to eliminate middlemen in the distribution channel? Why or why not?

 

• Why is it necessary to reach the target market? What is the advantages or the disadvantages?

 

• Describe the vertical marketing system.

 

• How are the agent and the broker considered independent from each other?

AI-Generated Solution
AI-generated content may present inaccurate or offensive content that does not represent bartleby’s views.
steps

Unlock instant AI solutions

Tap the button
to generate a solution

Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Understanding Business
Understanding Business
Management
ISBN:
9781259929434
Author:
William Nickels
Publisher:
McGraw-Hill Education
Management (14th Edition)
Management (14th Edition)
Management
ISBN:
9780134527604
Author:
Stephen P. Robbins, Mary A. Coulter
Publisher:
PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract…
Spreadsheet Modeling & Decision Analysis: A Pract…
Management
ISBN:
9781305947412
Author:
Cliff Ragsdale
Publisher:
Cengage Learning
Management Information Systems: Managing The Digi…
Management Information Systems: Managing The Digi…
Management
ISBN:
9780135191798
Author:
Kenneth C. Laudon, Jane P. Laudon
Publisher:
PEARSON
Business Essentials (12th Edition) (What's New in…
Business Essentials (12th Edition) (What's New in…
Management
ISBN:
9780134728391
Author:
Ronald J. Ebert, Ricky W. Griffin
Publisher:
PEARSON
Fundamentals of Management (10th Edition)
Fundamentals of Management (10th Edition)
Management
ISBN:
9780134237473
Author:
Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
Publisher:
PEARSON