Based on Microsoft's operations globally, offer three (3) recommendations on how the company can enhance its international business strategy going forward. HINT: Should they modify their approach in specific regions? Bespecific with the country/region. Base your recommendations on current trends ininternational business, such as digital transformation, sustainability, or geopolitical changes.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter9: Reaching Global Markets
Section: Chapter Questions
Problem 2DYMP
Question

Based on Microsoft's operations globally, offer three (3) recommendations on how the company can enhance its international business strategy going forward. HINT: Should they modify their approach in specific regions? Be
specific with the country/region. Base your recommendations on current trends in
international business, such as digital transformation, sustainability, or geopolitical changes.

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