Marketing: An Introduction (13th Edition)
13th Edition
ISBN: 9780134149530
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 11, Problem 2CLC
Summary Introduction
To explain: Whether the Company B & N social efforts create community for the retailers and customers.
Introduction:
Retailer is an individual or an organization that sells goods or services to its customers, suppliers, or wholesalers. Retailers are the persons who generally sell goods and services to other business.
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Chapter 11 Solutions
Marketing: An Introduction (13th Edition)
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