Marketing: An Introduction (13th Edition)
13th Edition
ISBN: 9780134149530
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 11, Problem 2ALC
Summary Introduction
To determine: Whether online shopping or bookstore is best. Compare the shopping experience and where could Person X shop and give reason behind that.
Introduction:
Online shopping is purchasing of goods and services through internet which will be delivered to the customer’s house.
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Marketing: An Introduction (13th Edition)
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