Write at least a three-paragraph document addressing the following points:   Compare the main differences between creating a new business, buying an existing business and franchising. Who determines what is legal, socially responsible or moral? What do you do if you disagree with what is determined? What are the main positives and negatives of government regulations? Do you think the overall impact is  positive or negative? Why?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Write at least a three-paragraph document addressing the following points:  

  • Compare the main differences between creating a new business, buying an existing business and franchising.
  • Who determines what is legal, socially responsible or moral? What do you do if you disagree with what is determined?
  • What are the main positives and negatives of government regulations? Do you think the overall impact is  positive or negative? Why?
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