ut ofuestionon 2HWhich of the following could be considered adisadvantage for a small business?Select one:O a. The owner has made a significant personalcommitment.O b.Oc.O d. Service that is more personalized.Greater flexibility.Increased ability to serve niche markets.You see an opportunity to start a business on aWMSFT +1.51%

Small businesses face a unique set of advantages and challenges in today's competitive marketplace.…

Answered: Which of the following could be…

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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8.__________As a process of self-examination during her senior year of college, Sara decides to develop a SWOT analysis of her prospects relative to getting a job.2. Sara realizes that she has a personal characteristic that suggests she is not comfortable interacting with strangers. She interprets this as a(n) ___________ if she is to get a job as a salesperson. alternative strength weakness opportunity B only
[Costco] Costco wants to determine which type of member has the highest customer lifetime value (CLV). Using the data below, identify the member type with the highest customer lifetime value and compute its corresponding CLV. Group Business Gold Legacy Visits/Month 2.5 1.75 2.1 $$$ Spent/Visit $120 $185 $105 Average Life as 5.6 years 7 years 9.3 years Customer O Gold; $27.195 O Legacy: $2,051 O Business; $1.680 O Legacy: $24,608 O Gold: $2.266
Customer coproduction is mostly common in Customer contact. O a. O b. Marketing programs. O c. Production of services. O d. Production of goods. SE
Discontinuing a product or segment is a huge decision that must be carefully analyzed. Which of the following would be a valid reason to continue an operation? a. Variable costs are more than revenues. b. Variable costs are less than revenues. c. Allocated fixed costs are more than revenues. d. Losses are minimal.
According to the five step model of the marketing process, which of the following is the final step in creating value for customers? O a. Building profitable relationship and creating customer delight O b. Constructing an integrated marketing program that delivers superior value O c. Understanding the marketplace and customer needs O d. Capturing value from customers to create profit and customer equity When the company focuses on constantly improving the product, this is an example of O a. integrated marketing program O b. market offering O c. marketing myopia O d. product concept Swatch watch, chocolate and fitness equipment are. O a. Service O b. Needs o c. Myopia Od. Wants
Which of the following statements most accurately sums up the study of early stage (from development to early rapid growth) organizations' management of their operations and assets while prioritizing growth first? a. None of the mentioned b. Investment banking c. Corporate finance d. Entrepreneurial finance Please provide the right answer and don't reject this question. Important question . Help me on this please . $$$###@##$$$#@@@$$$$$###
It is _____________ to waste resources. A: ineffaceable B: ineffable C: inefficient D: ineffective
In customer segmentation who are the people who wait and watch, wait for proven value before trying something new a. Laggards b. Skeptics c. Early adoptors d. Pragmatists
Targeting customers by matching the company capabilities, strengths, and product features with customer need results in ___ service offering in the eyes of target customers * a. win-win b. superior c. satisfying 2. Firms need to focus on customer volume instead of focusing on customer value and fit. This statement is considered ___ * True False Fallacy
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At this stage, the entrepreneur can test and refine the potential product or service. What new product development process is mentioned? O a. Testing the prototype O b. Validating the market O c. Developing a product or service description O d. Creatinga prototype Outsourcing is the process of appointing a third party manufacturer to do the manufacturing operations of the business. 00 Select one: O True O False
Which of the following is true of preferred customer perks? a. Giving away these perks is not particularly profitable for the company in the long run. b. The customers receiving these perks do not talk about them lest other customers get angry. c. The customers receiving these perks are disproportionately profitable for the company. d. Companies are usually quite indiscreet in providing these perks in order to attract more customers. _____ results from a cognitive comparison between a consumer's expectations and the consumer's actual performance perception. a. Disconfirmation b. Attribution c. Disintegration d. Consumer inertia

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Which of the following could be considered a disadvantage for a small business? Select one: O a. The owner has made a significant personal commitment. O b. Greater flexibility. O C. O d. Increased ability to serve niche markets. Service that is more personalized.