Homework Help is Here – Start Your Trial Now!
Business
Operations Management
Simply Chocolate, a retailer selling gourmet candy, has decided to expand its market by adding online sales. The supply and marketing managers must select a company to develop a Web site. Based on an initial screening, the team has narrowed the list to four potential suppliers. WebTex CoolWeb Dazzling Designs Major Marketing Category Number of sites developed Technical expertise Responsiveness Weight Rating Rating Rating Rating 45% 3 1 4 5 30% 3 3 5 4 15% 4 5 3 1 Price 10% 4 5 3 1 picture Click here for the Excel Data File All scores are based on a five-point scale, with 1 equals poor and 5 equals excellent. a. Calculate the total weighted score for each supplier. b. Based on these ratings, which supplier appears to be the best?

Simply Chocolate, a retailer selling gourmet candy, has decided to expand its market by adding online sales. The supply and marketing managers must select a company to develop a Web site. Based on an initial screening, the team has narrowed the list to four potential suppliers. WebTex CoolWeb Dazzling Designs Major Marketing Category Number of sites developed Technical expertise Responsiveness Weight Rating Rating Rating Rating 45% 3 1 4 5 30% 3 3 5 4 15% 4 5 3 1 Price 10% 4 5 3 1 picture Click here for the Excel Data File All scores are based on a five-point scale, with 1 equals poor and 5 equals excellent. a. Calculate the total weighted score for each supplier. b. Based on these ratings, which supplier appears to be the best?

Practical Management Science
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
See similar textbooks
icon
Related questions
Question
Simply Chocolate, a retailer selling gourmet candy, has decided to expand its market by adding online sales. The supply and marketing managers must select a company to develop a Web site. Based on an initial screening, the team has narrowed the list to four potential suppliers. WebTex CoolWeb Dazzling Designs Major Marketing Category Number of sites developed Technical expertise Responsiveness Weight 45% Rating Rating Rating Rating 3 1 4 5 30% 15% Price 10% 1344 3 5 4 4 5 3 1 4 5 3 1 picture Click here for the Excel Data File All scores are based on a five-point scale, with 1 equals poor and 5 equals excellent. a. Calculate the total weighted score for each supplier. b. Based on these ratings, which supplier appears to be the best?
Transcribed Image Text:Simply Chocolate, a retailer selling gourmet candy, has decided to expand its market by adding online sales. The supply and marketing managers must select a company to develop a Web site. Based on an initial screening, the team has narrowed the list to four potential suppliers. WebTex CoolWeb Dazzling Designs Major Marketing Category Number of sites developed Technical expertise Responsiveness Weight 45% Rating Rating Rating Rating 3 1 4 5 30% 15% Price 10% 1344 3 5 4 4 5 3 1 4 5 3 1 picture Click here for the Excel Data File All scores are based on a five-point scale, with 1 equals poor and 5 equals excellent. a. Calculate the total weighted score for each supplier. b. Based on these ratings, which supplier appears to be the best?
Expert Solution
steps

Step by step

Solved in 4 steps with 1 images

SEE SOLUTIONCheck out a sample Q&A here
Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Practical Management Science
Practical Management Science
Operations Management
ISBN:
9781337406659
Author:
WINSTON, Wayne L.
Publisher:
Cengage,
Operations Management
Operations Management
Operations Management
ISBN:
9781259667473
Author:
William J Stevenson
Publisher:
McGraw-Hill Education
Operations and Supply Chain Management (Mcgraw-hi…
Operations and Supply Chain Management (Mcgraw-hi…
Operations Management
ISBN:
9781259666100
Author:
F. Robert Jacobs, Richard B Chase
Publisher:
McGraw-Hill Education
Business in Action
Business in Action
Operations Management
ISBN:
9780135198100
Author:
BOVEE
Publisher:
PEARSON CO
Purchasing and Supply Chain Management
Purchasing and Supply Chain Management
Operations Management
ISBN:
9781285869681
Author:
Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:
Cengage Learning
Production and Operations Analysis, Seventh Editi…
Production and Operations Analysis, Seventh Editi…
Operations Management
ISBN:
9781478623069
Author:
Steven Nahmias, Tava Lennon Olsen
Publisher:
Waveland Press, Inc.
SEE MORE TEXTBOOKS