Factors influencing the diffusion of a new offering include the following except a. perceived risk O b. extrinsic value O c. compatability O d. relative advantage e. transparency

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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Factors influencing the diffusion of a new offering include the following except
a. perceived risk
O b. extrinsic value
O c. compatability
O d. relative advantage
O e. transparency
QUESTION 32
Value-delivery functions of distribution channels include the following except
O a. delivering products
O b. delivering incentives
c. delivering image
O d. delivering services
O e. delivering prices
QUESTION 33
Adoption gaps include the following except
a. attractiveness
O b. quality
C. awareness
d. affordability
O e. availability
Transcribed Image Text:Factors influencing the diffusion of a new offering include the following except a. perceived risk O b. extrinsic value O c. compatability O d. relative advantage O e. transparency QUESTION 32 Value-delivery functions of distribution channels include the following except O a. delivering products O b. delivering incentives c. delivering image O d. delivering services O e. delivering prices QUESTION 33 Adoption gaps include the following except a. attractiveness O b. quality C. awareness d. affordability O e. availability
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