Quentin is a leader tells his staff that "sales are up 14% among those age 18-45, so we should target those individuals with our new marketing campaign". Quentin is using which power tactic? Inspirational appeal Exchange Rational persuasion Consultation
Quentin is a leader tells his staff that "sales are up 14% among those age 18-45, so we should target those individuals with our new marketing campaign". Quentin is using which power tactic? Inspirational appeal Exchange Rational persuasion Consultation
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Transcribed Image Text:Quentin is a leader tells his staff that "sales are up 14% among those age 18-45, so
we should target those individuals with our new marketing campaign". Quentin is
using which power tactic?
Inspirational appeal
Exchange
Rational persuasion
Consultation

Transcribed Image Text:Larry does not have a job, has very little expertise, and is not very well liked.
However, Larry has a whole lot of money. Larry has which of the following bases of
power?
Reward
Referent
Expert
O Legitimate
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