Homework Help is Here – Start Your Trial Now!
Business
Marketing
Q1. KNOR intended to launch its Chinese cuisines in Pakistan. What promotional plan would you propose for this product line. To what extent they should spend on promotion. Justify with reasoning. Please Solve this Question

Q1. KNOR intended to launch its Chinese cuisines in Pakistan. What promotional plan would you propose for this product line. To what extent they should spend on promotion. Justify with reasoning. Please Solve this Question

MARKETING 2018
MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section: Chapter Questions
Problem 1SC
See similar textbooks
icon
Related questions
Question

Q1. KNOR intended to launch its Chinese cuisines in Pakistan. What promotional plan would you propose for this product line. To what extent they should spend on promotion. Justify with reasoning.   

Please Solve this Question

Ovee Oin Oine o Made Cam Tomate So in Fe ALWAYS INSEARCH OF THE BEST FLAVOURS: Knorr® Soupy Noodles in Pakistan, Knorr® Home style Stock in Canada and the US, Knorr® soups across US and Europe along with the rest of the world – launched a number of exciting products far and wide during the 20th century. Today, Knorr products are enjoyed by 320 million people every day around the world – carrying the iconic signature of Carl Heinrich Knorr, with whom the Knorr legacy began. Their kitchens are playgrounds to hundreds of real chefs, passionate experts who work together to hone recipes that help to serve up their customer tasty meals time and again for their family and friends. At Knorr, they strive to discover new ways to make your meals memorable, with innovative ideas and clever products. They go to extraordinary lengths to get the best flavors from ingredients, and they embrace global cuisines. Knorr came to Pakistan in 1992 with the launch of Knorr Chicken Cubes. In the passing years Knorr introduced multiple Savoury and Meal Maker categories. They believe that cooking delicious and nutritious food should be in every woman's' reach. It is this love and passion for flavor, that drives them to go the extra mile to ensure each dish their customer create, delivers great taste. They are offering various lines of products in Pakistan. Knorr NoodlesClick to expand Knorr Extralicious NoodlesClick to expand Knorr Soup StockClick to expand Knorr SoupsClick to expand Knorr Cup-A-SoupClick to expand Knorr SaucesClick to expand Knorr Snacking MixesClick to expand
Transcribed Image Text:Ovee Oin Oine o Made Cam Tomate So in Fe ALWAYS INSEARCH OF THE BEST FLAVOURS: Knorr® Soupy Noodles in Pakistan, Knorr® Home style Stock in Canada and the US, Knorr® soups across US and Europe along with the rest of the world – launched a number of exciting products far and wide during the 20th century. Today, Knorr products are enjoyed by 320 million people every day around the world – carrying the iconic signature of Carl Heinrich Knorr, with whom the Knorr legacy began. Their kitchens are playgrounds to hundreds of real chefs, passionate experts who work together to hone recipes that help to serve up their customer tasty meals time and again for their family and friends. At Knorr, they strive to discover new ways to make your meals memorable, with innovative ideas and clever products. They go to extraordinary lengths to get the best flavors from ingredients, and they embrace global cuisines. Knorr came to Pakistan in 1992 with the launch of Knorr Chicken Cubes. In the passing years Knorr introduced multiple Savoury and Meal Maker categories. They believe that cooking delicious and nutritious food should be in every woman's' reach. It is this love and passion for flavor, that drives them to go the extra mile to ensure each dish their customer create, delivers great taste. They are offering various lines of products in Pakistan. Knorr NoodlesClick to expand Knorr Extralicious NoodlesClick to expand Knorr Soup StockClick to expand Knorr SoupsClick to expand Knorr Cup-A-SoupClick to expand Knorr SaucesClick to expand Knorr Snacking MixesClick to expand
Expert Solution
steps

Step by step

Solved in 2 steps

SEE SOLUTIONCheck out a sample Q&A here
Blurred answer
Knowledge Booster
Branding
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
MARKETING 2018
MARKETING 2018
Marketing
ISBN:
9780357033753
Author:
Pride
Publisher:
CENGAGE L
SEE MORE TEXTBOOKS