Use the Multi-attribute model to explain how a marketing manager of MG can change consumer’s attitude towards company’s brand by;

Q: Explain 5 Ps of marketing of Organization "Honda Atlas Cars

A: the 5 Ps of marketing  are known as marketing mix . Marketing strategy helps companies achieve the…

Q: What is brand equity and why it should be measured

A:

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A: A business buying-decision process includes problem recognition, product specifications, evaluating…

Q: QUESTION 2 All of the possible products that may be available for a consumer to buy in a product…

A: The correct answer for this question is the last option i.e., universal.

Q: A Past Car goes last {verb,aduerb,adjective).

A: A verb refers to the word that is used to describe an action or occurrence. Adverb refers to the…

Q: Which two elements of product positioning typically stand out in the consumer's mind?   A)…

A: Product positioning is a critical component of marketing strategy. It is the process of creating a…

Q: xamine five (5) importance of David Aaker’s Brand Equity Model in brand management.​​​

A: In David Aaker’s Brand Equity Model, the model is basically divided in five components- 1. Brand…

Q: Mobile marketing is an effective tool for gaining insight into consumer behavior.​ Question 3…

A: Reaching and interacting with consumers through their smartphones and tablets is the core objective…

Q: 1) in your own words how does the hegomony concept relate to the poodle skirt in the 1950s?  2) in…

A: 1) The concept of hegemony refers to the dominance of one group over others in society through the…

Q: Discuss a new product idea based on the map

A: One potential product idea that could be based on the freedom of choice is a customizable…

Q: what is coca cola range of its brand elements used in the firm’s marketing programme? what is…

A: Marketing is an activity that the firm takes up to make customers. It includes branding,…

Q: A garment company with three different gender based garment ranges for men, women and children, is…

A: Demographic segmentation divides the entire market into categories on basis of various demographic…

Q: What is the marketing term for how consumers perceive themselves?   Question 9 options:   a)…

A: Consumers perceive themselves through a combination of self-identity, social comparisons, and brand…

Q: Competition for Khaadi Brand is launched and consumer buying behavior is still affected by Covid 19.…

A: The stages that a customer undergoes while making a purchase for a particular product or a commodity…

Q: write a brand positioning statement of a soft drink company considering covid-19 situation

A: Like friends across worldwide food and refreshments, the sodas business has been hard hit by the…

Q: Being with others with similar interests Q.3.1.2 Mixing with peer group members

A: 1. consumers have a number of motives for shopping, some of which retailers exploit to encourage…

Q: what is he coca cola Positioning on your own words ( without explin the meang of Positioning  start…

A: Marketing is to build customers and exchanging the value with them. It includes branding,…

Q: Analyse the importance of brand meanings and how it applies to Brazil.

A: Brand refers to the particular identification mark which a single company uses to apply on the…

Q: What are the components of Brand Equity? Brand Awareness, Brand Association, Perceived Brand…

A: Brand Equity is referred to the value that a brand has in the minds of the customers, which is built…

Q: Q # 2. Compare and contrast major types of consumer's buying decision behavior and give 5 examples…

A: The major objective of marketing is achieved when the consumers convert their deliberations over a…

Q: Explain how companies can apply Differential Advantages (DA) to increase chances of success in their…

A: A company's market share represents the percentage of the overall market for products and services…

Q: What is a brand image? Why is it important?

A: A brand can be signified as a name, symbol, design, word, or sentence that makes a product…

Q: What impact do negative reviews have on consumer attitudes towards a brand?

A: Consumer attitudes refer to the general evaluations, beliefs, feelings, and tendencies that…

Q: Which of the following is NOT true according to this perceptual map? OO banc service O O Toyota O…

A: A perceptual map is a visual representation or a graphical tool of data that shows how marketers…

Q: Which test is best to assess whether two independent means are equal?

A: Which test is best to assess whether two independent means are equal? Answer- Levene's test

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A: Motivation is an important part of an organization. It is important to identify the motivational…

Q: In planning its market offering, the marketer must address the FIVE (5) product levels of the…

A: The prominent and acclaimed Economist Philip Kotler created the Five Product Levels model in the…

Q: What role do consumers play in brand revitalization efforts?

A: Brand revitalization is a marketing strategy that aims to re-establish or renew a brand's relevance…

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A: Purchases are done by different individuals, organisations for varied purposes leading to…

Q: List 01: Factors that may contribute to the building of strong brand equity:   Product range,…

A: There is a strong relationship between factors that help in building strong brand equity and the…

Q: Q1. “Understanding of consumer decision process is very important for marketers. They can…

A: Problem Recognition Most higher cognitive process starts with some style of downside. the patron…

Individual Branding

Individual branding is a marketing strategy companies can use to associate each individual product with its own brand. This strategy helps in protecting a company’s other products if one of them fails or does not gain a great significance in the market.