Please original work Do consumers really want one-to-one marketing?” Relate your personal experiences and opinions to this question.  Then, relate your opinions from the marketers’ point of view.  Assuming the two opinions differ, what might marketers do to make one-on-one marketing more acceptable. Please cite in text references and add weblinks

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter15: Retailing, Direct Marketing, And Wholesaling
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Please original work

Do consumers really want one-to-one marketing?” Relate your personal experiences and opinions to this question.  Then, relate your opinions from the marketers’ point of view.  Assuming the two opinions differ, what might marketers do to make one-on-one marketing more acceptable.

Please cite in text references and add weblinks

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