Online platform MWSIK developed an algorithm to match performing artists with their fans. MWSIK may better identify “super fans” than any other platform in entertainment industry. “Super fans” may serve as source of crowdfunding for artists. If performing artists represent target market for MWSIK then this market is A. Compatible with company’s services B. Scarce resource C. Competitive advantage D. Collaborator for MWSIK E. None of the above
Online platform MWSIK developed an algorithm to match performing artists with their fans. MWSIK may better identify “super fans” than any other platform in entertainment industry. “Super fans” may serve as source of crowdfunding for artists. If performing artists represent target market for MWSIK then this market is A. Compatible with company’s services B. Scarce resource C. Competitive advantage D. Collaborator for MWSIK E. None of the above
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Online platform MWSIK developed an algorithm to match performing artists with their fans. MWSIK may better identify “super fans” than any other platform in entertainment industry. “Super fans” may serve as source of crowdfunding for artists. If performing artists represent target market for MWSIK then this market is
- A. Compatible with company’s services
- B. Scarce resource
- C. Competitive advantage
- D. Collaborator for MWSIK
- E. None of the above
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