Market penetration is the percentage of the total target market to   a. members of the target market who have tried the product at least once   b. members of the target market who are aware of the product.   c. members of the target market who have switched from a competitive brand.   d. members of the target market who are purchasing on a continuous (at least one re-buy) basis.

Q: e) Do you think giving the chocolate bar a brand name was necessa success? Justify your answer.

A: Answer e) Yes, brand a simple chocolate bar is a beneficial and effective method since without a…

Q: Which of the following is an element of the marketing mix? A place B customer market D advertising

A: Option A

Q: In the cereal market adve O 20% O None of these three p O 10%

A: Marketing is the fulfillment of the needs of consumers through the right product and right price,…

Q: Which of the following technology adoption situation recures the agreement of service providers in…

A: There's a ton of fervor about new innovation in customer service, support, and success. The progress…

Q: Which of the following term relates with the ‘Selling Concept’ of marketing orientation? a) Quality…

A: Marketing is an activity which the firm takes up to make customers. For this, marketing strategies…

Q: Put the items in the correct order. Market testing Product development Concept testing Product…

A: The New Product Development is the process is about taking the market possibility that turns about…

Q: How might you "ask customers not to buy"?  Give specific examples of how you have either developed…

A: A person can ask customers not to buy as a strategy by differentiating his products with the rivals…

Q: Examine how people approach PC and mobile app issues. Consider ways to assist buyers acclimatize to…

A: Effective product or service introduction is essential for grabbing the interest and attention of…

Q: Market-oriented firms seek to satisfy customers' needs at the expense of making a profit. true O…

A: The statement " market oriented firms seek to satisfy customer's needs at the expense of making a…

Q: An online store posted on their website a product for a lower than usual price. No promotion or…

A: Sometimes while posting the prices in the online platform the company owners name face some backlash…

Q: A company that produces and distributes organic vegetables for grocery stores wants to market its…

A: In the competitive landscape of today's markets, effective marketing is essential for businesses to…

Q: Specialty products require a lot of advertising, personal selling, and other marketing efforts…

A: The business function through selling variety of products to its customers either in tangible or…

Q: Personal selling involves an understanding of how to handle objections of potential…

A: Let's consider a product/service that could be sold through personal selling: a high-end fitness…

Q: What are the environmental issue about a brand

A: A brand is a unique Identity created by the company in the market. This is done using brand elements…

Q: According to the text, establishing a brand is important because consumers often like to identify…

A: Importance of brand identity to a customer: A brand will help to differentiate a business from the…

Q: Marketing is the process of communicating with the customer and inducing in him the knowledge of the…

A: Contemporary marketing is a form of modern marketing . The modern marketing is more customer…

Q: With respect to the extract, identify and discuss the key functions performed by amazons marketing…

A: Based on the supplied extract, the Amazon marketing team carries out the following essential tasks:

Q: What is a market niche? O a) A small group of consumers with unique needs and who typically are…

A: Market refers to the place here buyers and sellers of goods or services interact. Due to increase in…

Q: Create a marketing plan proposal for a business for food waste solutions. The proposal should…

A: In every market there are competitions at various levels in the industry, a good marketing plan can…

Q: One may conceive of an online retail establishment, such an e-commerce site, that would want to keep…

A: To provide an easy purchasing cart experience, eCommerce web websites make use of a mixture of…

Q: firm operates in a market dominated by two firms of which it is one. It is considering investing in…

A: Duopoly means that in the market there are two dominant firms which are performing the same…

Q: one offer. ignored segment differences and target the whole market concentrated marketing O…

A: Disclaimer: since you have posted multiple questions we will solve the first question for you. If…

Q: products produce less revenue than they would if they were priced at the level ot erceived value.…

A: Answer is TRUE

Q: marketing material portfolio   design a mock up of an instagram story that could in theory be…

A: Creating social media post is very important marketing tactic for the digital marketers. A post…

Q: XYZ Pharmaceutical Company The XYZ company has developed a new vaccine for Covid. The XYZ company…

A: Using the push strategy, the manufacturer targets the intermediaries and influences them to take…

Q: Which of the following is NOT a benefit of physical retail stores to consumers? Group of answer…

A: The advantages listed below are often provided to customers by physical retail stores: Personalised…

Q: The marketer of Rolex watches should use: Select one:   a. Differentiated or segmented marketing b.…

A: Marketing strategies are tactics used by companies to achieve the marketing objectives of the firm.…

Q: How the firm’s financial health can be obtained?

A: Investors always look for that one golden essential measurement obtained by looking at a company's…

Q: According to the text, the proper function of marketing is to persuade consumers to buy what firms…

A: Marketing is not only associated with advantages but has many disadvantages also. The first…

Q: How important is the impact of advertising on the consumer's purchasing behavior decision? Fraud…

A: It is impossible to overstate the significance of advertising in influencing consumer purchasing…

Q: omplete a Marketing Plan that introduces a new product by an existing Fortune 500 company.

A: INTRODUCTION -  This marketing plan outlines the introduction of a new product by an existing…

Q: Which of these is not a good reason to generate new products? New products help you increase your…

A: It is crucial that a business keeps bringing innovative products for survival against their…

Q: True or False? The core product is a form of product that consisits of activities, benefits or…

A: Disclaimer: Since you have asked multiple question, we will solve the first question for you. If you…

Q: How does Implementing loyalty programmes to entice customers and distributors to buy from the…

A: Loyalty marketing is a strategy that focuses on maintaining and expanding existing consumers by…

Q: brief marketing plan using the marketing mix for a new wine

A: Marketing Plan – A business plan or a strategy that acts as the foundation for business operations…

Q: The issue raised is whether the practice of reducing the contents of packages without changing the…

A: Package Downsizing is a practice that many manufacturers practice. It is done reducing the content…

Q: Which of these is a business team responsible for selling a company's product or services? none of…

A: Ans. A business organisation in order to facilitate smooth and efficient functioning of the…

Q: Theater tests of advertising effectiveness sometimes involve having several groups of people observe…

A: Theatre Testing is a type of experimental testing to analyze the effectiveness of an advertisement…

Q: Imagine you're trying to select a new credit card. Identify 4 attributes of a credit card you would…

A: A Credit Card provides the short-term debt funds at a fixed rate of interest that is charged on the…

Exclusive Distribution

“Exclusive Distribution is the one where in a manufacturer or supplier authorizes one distributor to carry out the distribution work within a definite region.”