I need help answering the following questions below Assuming that I  have been asked to visit the Medicare website to research competitors in my area  Navigating to the care comparing section of the Medicare.gov website and search for several hospitals in my area. Hospital I choose: Bon Secours, Greenville SC   What aspects from the data would I market to the community to encourage people to choose this provider? How could I  improve the negative aspects of the data to improve the image and encourage consumers to choose this provider?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
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I need help answering the following questions below

Assuming that I  have been asked to visit the Medicare website to research competitors in my area 

Navigating to the care comparing section of the Medicare.gov website and search for several hospitals in my area.

Hospital I choose: Bon Secours, Greenville SC

 

What aspects from the data would I market to the community to encourage people to choose this provider?

How could I  improve the negative aspects of the data to improve the image and encourage consumers to choose this provider?

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