Content marketing can be a very hectic mess unless you organize it into clear business processes. Consider the following process: The content writer takes up & finishes the first draft of an article. Includes descriptions of any custom images that are to be used in the article The marketer gathers influencer contact information, to be used for advertising and marketing once the article is done The editor proof-reads the article, makes points on grammar, style, spelling, etc. The designer creates custom images as asked, sending them over to the content writer The writer takes the comments into consideration, fixes any mistakes, and adds the images to the article The SEO expert makes sure that the article meets the right optimization bestpractices & publishes the article The marketer uses a combination of advertising & email outreach to make sure that the article is read. Note: Construct the business process diagram and apply the flowcharting process.

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Content marketing can be a very hectic mess unless you organize it into clear business
processes. Consider the following process:


The content writer takes up & finishes the first draft of an article. Includes
descriptions of any custom images that are to be used in the article
The marketer gathers influencer contact information, to be used for advertising
and marketing once the article is done
The editor proof-reads the article, makes points on grammar, style, spelling, etc.
The designer creates custom images as asked, sending them over to the content
writer
The writer takes the comments into consideration, fixes any mistakes, and adds
the images to the article
The SEO expert makes sure that the article meets the right optimization bestpractices & publishes the article
The marketer uses a combination of advertising & email outreach to make sure
that the article is read.
Note: Construct the business process diagram and apply the flowcharting process.

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