Business Essentials (12th Edition) (What's New in Intro to Business)
Business Essentials (12th Edition) (What's New in Intro to Business)
12th Edition
ISBN: 9780134728391
Author: Ronald J. Ebert, Ricky W. Griffin
Publisher: PEARSON
Question
Book Icon
Chapter 7, Problem 7.18TE
Summary Introduction

Given scenario:

Satisfaction of the customers, quality of the product, and cost would affect the profitability and reputation of the firm. A manufacturer produced a refrigerator with a newly redesigned compressor, which would effectively cool the unit. However, the sound of the compressor was loud. There were three options. First is waiting until their customers file a complaint. Second is replacing all the compressors by voluntarily contacting the customers who bought refrigerators, which is suggested by Person R. Third is asking the customers to pay part of the cost of the compressor for repairing a noisy compressor.

To determine: The best option in the short and long-term.

Blurred answer
Students have asked these similar questions
Help me please Q: You have learned in your management class about "porter's five forces". Discuss with sufficient explanation how these forces are acting (Al-Manaseer) gas stations.
What exactly is sensitivity analysis, and how does it help a decision maker?
Identify some examples in your life and in the business of win-win scenarios. How were these scenarios achieved? What were the greatest threats to these scenarios?
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Principles of Management
Management
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax College
Text book image
Practical Management Science
Operations Management
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:Cengage,
Text book image
Purchasing and Supply Chain Management
Operations Management
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Cengage Learning