Practical Operations Management
Practical Operations Management
2nd Edition
ISBN: 9781939297136
Author: Simpson
Publisher: HERCHER PUBLISHING,INCORPORATED
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Chapter 5, Problem 6P
Summary Introduction

To determine: The customer impatience behavior witnessed at the campus coffee house, where two people came and left the coffee house without joining the line of at least 15 people to order at the counter.

Introduction:

Customers show different behavior or attitude in a queuing system. In general, depending upon the patience level of the customer there are three different kinds of customer behavior in a queuing system.

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1) View the video What is Operations Management  (14.01 minutes, Ctrl+Click on the link); what are your key takeaways (tie to one or more of the topics discussed in Chapters 1 and/or 2) after watching this video. (https://www.viddler.com/embed/d01189e1)       Note: As a rough guideline, please try to keep the written submission to one or two paragraphs.       2) View the video What McDonald’s is serving up at its new CosMc’s Chain (3.42 mins, Ctrl+Click in the link), and answer the following questions: (https://www.youtube.com/watch?v=k7ojpUzE8q4)       i) From a strategic perspective, why do you think McDonald’s is opting for this new chain rather than trying to launch the new menu in its existing restaurants?   ii) What factors do you think in McDonald’s external and internal environments are driving its decision to open the CosMc’s locations?   iii) How do you think this format will improve McDonald’s profit margin as compared to its regular fast-food restaurants?       Note: As a…
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