Person DS was in her high school, her teacher told her to do engineering after schooling by seeing her talent. Person DS completes her mechanical engineering. He noticed that there were very few female engineers in the mechanical department. So he thought to set a mission to inspire the young female engineers. She starts her won Company G a toy shop. Her products were outstanding in Online site A and fetches her more profits and awards. Characters in the case: Person DS To discuss: The challenges faced by Company G while marketing the toys which are swim against the stream or push back against the factor.

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Adapted from: (Case 18. Nando’s International: Taking chicken to the world. Re-printed with the kind permission of De WitsBusiness School. http://cws.cengage.co.uk/hoffman/students/cases16-18/case_18.pdf)Q1. Assess the reasons behind Nando’s struggles to establish profitable operations in foreign markets such as Australia, theUK, and Canada. Additionally, propose two alternative market entry strategies that could have been more effective in theseregions, and justify your recommendations.

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Chapter 5, Problem 5.19CC

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Case summary:

Person DS was in her high school, her teacher told her to do engineering after schooling by seeing her talent. Person DS completes her mechanical engineering. He noticed that there were very few female engineers in the mechanical department. So he thought to set a mission to inspire the young female engineers. She starts her won Company G a toy shop. Her products were outstanding in Online site A and fetches her more profits and awards.

Characters in the case:

Person DS

To discuss: The challenges faced by Company G while marketing the toys which are swim against the stream or push back against the factor.

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Adapted from: (Case 18. Nando’s International: Taking chicken to the world. Re-printed with the kind permission of De WitsBusiness School. http://cws.cengage.co.uk/hoffman/students/cases16-18/case_18.pdf)Q1. Assess the reasons behind Nando’s struggles to establish profitable operations in foreign markets such as Australia, theUK, and Canada. Additionally, propose two alternative market entry strategies that could have been more effective in theseregions, and justify your recommendations.

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