MARKETING >CUSTOM< (PB)
MARKETING >CUSTOM< (PB)
19th Edition
ISBN: 9781307525557
Author: Kerin
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 4.2, Problem 4.5LR
Summary Introduction

To determine: Moral idealism

Introduction:

The Consumer Bill of Rights that came into existence in the year 1962 has codified the exchange ethics between the sellers and buyers. The major aim of this rights is to be informed, safety, to be heard, and to select.

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