Concept explainers
In many digital environments, users are allowed to choose how they are represented visually online. Does how people are represented online affect online behavior? This question was examined by the authors of the paper “The Proteus Effect: The Effect of Transformed Self-Representation on Behavior” (Human Communication Research [2007]: 271-290). Participants were randomly assigned either an attractive avatar (a graphical image that represents a person) to represent them or an unattractive avatar.
- a. The researchers concluded that when interacting with a person of the opposite gender in an online virtual environment, those assigned an attractive avatar moved significantly closer to the other person than those who had been assigned an unattractive avatar. This difference was attributed to the attractiveness of the avatar. Explain why the researchers would not have been able to reach this conclusion if participants had been allowed to choose one of the two avatars (attractive, unattractive) to represent them online.
- b. Construct a diagram to represent the underlying structure of this experiment.
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Chapter 2 Solutions
Introduction to Statistics and Data Analysis
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- A researcher is interested in examining whether the location that a person lives is related to the number of hours that they spend on the internet each week. The researcher collected data from a sample of 30 participants who were classified in one of three groups: (1) 10 people who live in an urban setting, (2) 10 people who live in a suburban setting, and (3) 10 people who live in a rural setting. Each participant reported the number of hours they spend on the internet in a typical week (the dependent variable). The researcher found the following descriptive statistics: Urban participants reported an average of 8.9 hours of internet use per week with a standard deviation of 2.77. Suburban participants reported an average of 12.7 hours of internet use per week with a standard deviation of 4.88. Rural participants reported an average of 9.8 hours of internet use per week with a standard deviation of 2.82. Using the data that was collected, the researcher found the following: The…arrow_forwardA researcher is interested in examining whether the location that a person lives is related to the number of hours that they spend on the internet each week. The researcher collected data from a sample of 30 participants who were classified in one of three groups: (1) 10 people who live in an urban setting, (2) 10 people who live in a suburban setting, and (3) 10 people who live in a rural setting. Each participant reported the number of hours they spend on the internet in a typical week (the dependent variable). The researcher found the following descriptive statistics: Urban participants reported an average of 8.9 hours of internet use per week with a standard deviation of 2.77. Suburban participants reported an average of 12.7 hours of internet use per week with a standard deviation of 4.88. Rural participants reported an average of 9.8 hours of internet use per week with a standard deviation of 2.82. Using the data that was collected, the researcher found the following: The…arrow_forwardMany animals, including humans, tend to avoid direct eye contact and even patterns that look like eyes. Some insects, including moths, have evolved eye-spot patterns on their wings to help ward off predators. Scaife (1976) reports a study examining how eye-spot patterns affect the behavior of birds. In the study, the birds were tested in a box with two chambers and were free to move from one chamber to another. In one chamber, two large eye-spots were painted on one wall. The other chamber had plain walls. The researcher recorded the amount of time each bird spent in the plain chamber during a 60-minute session. Suppose the study produced a mean of M=34.5 minutes on the plain chamber with SS=210 for a sample of n=15 birds. (Note: If the eye spots have no effect, then the birds should spend an average of ?=30minutes in each chamber.) a. Is this sample sufficient to conclude that the eye-spots have a significant influence on the birds' behavior? Use a two-tailed test with ?=.05. b.…arrow_forward
- Many animals, including humans, tend to avoid direct eye contact and even patterns that look like eyes. Some insects, including moths, have evolved eye-spot patterns on their wings to help ward off predators. Scaife (1976) reports a study examining how eye-spot patterns affect the behavior of birds. In the study, the birds were tested in a box with two chambers and were free to move from one chamber to another. In one chamber, two large eye-spots were painted on one wall. The other chamber had plain walls. The researcher recorded the amount of time each bird spent in the plain chamber during a 60-minute session. Suppose the study produced a mean of M = 37 minutes in the plain chamber with SS = 288 for a sample of n = 9 birds. (Note: If the eye-spots have no effect, then the birds should spend an average of μ = 30 minutes in each chamber.) Is this sample sufficient to conclude that the eyespots have a significant influence on the birds’ behavior? Use a two-tailed test with α = .05.…arrow_forwardMany animals, including humans, tend to avoid direct eye contact and even patterns that look like eyes. Some insects, including moths, have evolved eye-spot patterns on their wings to help ward off predators. Scaife (1976) reports a study examining how eye-spot patterns affect the behavior of birds. In the study, the birds were tested in a box with two chambers and were free to move from one chamber to another. In one chamber, two large eye-spots were painted on one wall. The other chamber had plain walls. The researcher recorded the amount of time each bird spent in the plain chamber during a 60-minute session. Suppose the study produced a mean of M=37minutes in the plain chamber with SS=288 for a sample of n=9 birds. (Note: If the eye-spots have no effect, then the birds should spend an average of μ=30 minutes in each chamber.) Is this sample sufficient to conclude that the eye-spots have a significant influence on the birds’ behavior? Use a two-tailed test with a= .05. Compute the…arrow_forwardMany animals, including humans, tend to avoid direct eye contact and even patterns that look like eyes. Some insects, including moths, have evolved eye-spot patterns on their wings to help ward off predators. Scaife (1976) reports a study examining how eye-spot patterns affect the behavior of birds. In the study, the birds were tested in a box with two chambers and were free to move from one chamber to another. In one chamber, two large eye-spots were painted on one wall. The other chamber had plain walls. The researcher recorded the amount of time each bird spent in the plain chamber during a 60-minute session. Suppose the study produced a mean of M = 34.5 minutes on the plain chamber with SS = 210 for a sample of n = 15 birds. (Note: If the eye spots have no effect, then the birds should spend an average of μ = 30 minutes in each chamber.) a. Is this sample sufficient to conclude that the eyespots have a significant influence on the birds’ behavior? Use a two-tailed test with α =…arrow_forward
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