Marketing: Real People, Real Choices (9th Edition)
Marketing: Real People, Real Choices (9th Edition)
9th Edition
ISBN: 9780134292663
Author: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
Publisher: PEARSON
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Chapter 14, Problem 6QA
Summary Introduction

To determine: The term m-commerce.

Introduction: M-Commerce is an online portal on mobile phones through which a customer can purchase products and services, transfer money, transmit data through the internet. These transactions can be business to customer, business to business, customer to customer, customer to business and business to government.  

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