To determine: the concept of marketing.
Introduction: Marketing is defined as the process in which the product and services are introduced to the customer. The value that they will get after they buy the particular goods or services.
Answer to Problem 1QA
Marketing is the way to introduce any product or services to wide range of customer in short span of time.
Explanation of Solution
Marketing is the process of preparing and providing value to the customer. It is the way to fulfill the society’s need by providing them valuable services and goods by telling them about the products. Marketing includes selling, advertising, delivering productsto customer.
It is helpful in communicating the value to customers through identifying the quality, need, quantity and trust they are in search of.
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Chapter 1 Solutions
Marketing: Real People, Real Choices (9th Edition)
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- Contemporary MarketingMarketingISBN:9780357033777Author:Louis E. Boone, David L. KurtzPublisher:Cengage Learning