EBK PRINCIPLES OF MARKETING
EBK PRINCIPLES OF MARKETING
16th Edition
ISBN: 9780133850697
Author: Kotler
Publisher: VST
Question
Book Icon
Chapter 13, Problem 13.11MA
Summary Introduction

Case summary:

According to marketplace fairness act 2013 state should collect online sales tax. Customers mostly purchase products through online thinking that they may not have to pay sales tax, which lowers the prices of the products. According to the Supreme Court role in 1992 the respective state as to pay sales taxes where it has been physical present.

Company A opposed initiatives against collecting sales tax that considered for competitive advantage. Company B & M tells claiming from online sellers has an unfair price benefits. Early the Company A was against the legislation but now it started supporting.

To discuss: The reason behind Company A for the changes in its position regarding online sales taxes and reason for supporting.

Introduction:

Sales taxes is the one which company collects the tax from the customer when the sale is made on cash or on account, and periodically deposits the collections to the state’s department of revenue. Many states are implementing sales taxes on purchases made on the internet also. Sales taxes are computed as percentage of the sales price.

Blurred answer
Students have asked these similar questions
Consider Airpod pros and the Phomemo D30, How is the value of airpod pros different and similar to that of phomemo D30 organizations and customer base? Consider how Artificial Intelligence (AI) and other emerging technologies could impact new product development.
Hello Professor and Classmates, A new product I have purchased recently that I consider innovative is the new Samsung  Galaxy Buds 3 Pro. The earbuds provide the best sound from earbuds. It has audio that adapts to my surroundings it also uses the new Bluetooth version for better connection. Market innovation is important because it enables businesses to remain competitive, satisfy changing consumer demands, develop new goods and services, increase productivity, and eventually spur development by creating new possibilities.   Consider Air pod pros and the new Samsung  Galaxy Buds 3 Pro, How is the value of your innovative product different and similar to that of your associated organizations and customer base? Consider how Artificial Intelligence (AI) and other emerging technologies could impact new product development.
Consider AirPods Pros and the Samsung Galaxy Buds 3 Pro. How does the value of airpod pros differ and compare to that of new Samsung Galaxy Buds 3 Pros organizations and customers? Consider how AI and other developing technologies may affect new product creation.
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Principles Of Marketing
Marketing
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Pearson Higher Education,
Text book image
Marketing
Marketing
ISBN:9781259924040
Author:Roger A. Kerin, Steven W. Hartley
Publisher:McGraw-Hill Education
Text book image
Foundations of Business (MindTap Course List)
Marketing
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:Cengage Learning
Text book image
Marketing: An Introduction (13th Edition)
Marketing
ISBN:9780134149530
Author:Gary Armstrong, Philip Kotler
Publisher:PEARSON
Text book image
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:9781337407595
Author:Lamb
Publisher:Cengage
Text book image
Contemporary Marketing
Marketing
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Cengage Learning