MARKETING:REAL PEOPLE,REAL CHOICES
MARKETING:REAL PEOPLE,REAL CHOICES
10th Edition
ISBN: 9780135199893
Author: Solomon
Publisher: RENT PEARS
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Chapter 12, Problem 8QA
Summary Introduction

To explain: The different types of direct selling and the difference between multilevel marketing and pyramid scheme.

Introduction: Direct selling refers to buying from manufacturers and selling directly to the consumers. This type of selling does not take place in a store.

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