You will take this opportunity to reflect on the far-reaching and lasting effects of the COVID Pandemic within international business. Case Study You are a floor manager at a middle work factory, OneTech Steel Fabrications. Your role includes managing two teams that consists of metal fabricators, welders, fitters and turners that are responsible for building custom steel framing. Each team has a shift supervisor, 2 metal fabricator apprentices, workplace health and safety representative and newly appointed COVID Marshall. Each team works different rotating shifts so that all production hours, from 6:00 AM to 10:00 PM, are covered. Other teams within the organisation include: Warehousing - responsible for ordering and supplying required materials to the production areas Logistics - responsible for the delivery of completed fabrications to client sites Workplace Health and Safety Sales Administration - including reception, human resources and finance Your organisation is about to implement a number of continuous improvement processes however the COVID pandemic has disrupted the initial implementation. Areas such as production times, material usages and waste and workplace health and safety have all been affected. The continuous improvement team have called all managers, including yourself, to an online workshop to explain what will be happening in the coming weeks and work on suitable strategies to include COVID-19 requirements. During the online workshop, it is stated that staff should be encouraged to participate in decision making processes, assume responsibility and exercise initiative as appropriate. A number of stakeholders have been identified as part of the continuous improvement project, such as shift supervisors, team leaders, workplace health and safety representatives, COVID Marshall and staff. Changes will be introduced to how waste materials will be stored prior to disposal, with the view of increasing production time. New COVID-19 safety measures will need to be implemented and followed. You have been assigned the task to develop a suitable way to ensure teams are able to implement and support the organisation's continuous improvement processes amidst the COVID pandemic. Another manager has suggested that there are staff who have experience in many of the proposed changes from working in other organisations or projects. Describe what strategies you would develop to encourage staff to participate in decision making processes, assume responsibility and exercise initiative as appropriate. Explain why these strategies would work within the organisation. Taking into consideration that some of the organisation workforce work different shifts and new social distancing and safety measures must be implemented, describe how you could ensure that the continuous improvement process is communicated to all stakeholders. Explain what should be considered when implementing the changes on how waste materials will be stored, in terms of ensuring that change and improvement processes meet sustainability requirements and follow COVID-19 safety requirements. Describe what strategies could be put in place to capture information about staff who have experience in many of the proposed changes, from working in other organisations or projects. What strategies could you develop to enable and ensure compliance with relevant COVID-19 safety requirements are followed and implemented in addition to the achievement of organisational goals? Include in your answer what considerations you would make in developing new COVID-19 strategies.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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You will take this opportunity to reflect on the far-reaching and lasting effects of the COVID Pandemic within international business. Case Study You are a floor manager at a middle work factory, OneTech Steel Fabrications. Your role includes managing two teams that consists of metal fabricators, welders, fitters and turners that are responsible for building custom steel framing. Each team has a shift supervisor, 2 metal fabricator apprentices, workplace health and safety representative and newly appointed COVID Marshall. Each team works different rotating shifts so that all production hours, from 6:00 AM to 10:00 PM, are covered. Other teams within the organisation include: Warehousing - responsible for ordering and supplying required materials to the production areas Logistics - responsible for the delivery of completed fabrications to client sites Workplace Health and Safety Sales Administration - including reception, human resources and finance Your organisation is about to implement a number of continuous improvement processes however the COVID pandemic has disrupted the initial implementation. Areas such as production times, material usages and waste and workplace health and safety have all been affected. The continuous improvement team have called all managers, including yourself, to an online workshop to explain what will be happening in the coming weeks and work on suitable strategies to include COVID-19 requirements. During the online workshop, it is stated that staff should be encouraged to participate in decision making processes, assume responsibility and exercise initiative as appropriate. A number of stakeholders have been identified as part of the continuous improvement project, such as shift supervisors, team leaders, workplace health and safety representatives, COVID Marshall and staff. Changes will be introduced to how waste materials will be stored prior to disposal, with the view of increasing production time. New COVID-19 safety measures will need to be implemented and followed. You have been assigned the task to develop a suitable way to ensure teams are able to implement and support the organisation's continuous improvement processes amidst the COVID pandemic. Another manager has suggested that there are staff who have experience in many of the proposed changes from working in other organisations or projects. Describe what strategies you would develop to encourage staff to participate in decision making processes, assume responsibility and exercise initiative as appropriate. Explain why these strategies would work within the organisation. Taking into consideration that some of the organisation workforce work different shifts and new social distancing and safety measures must be implemented, describe how you could ensure that the continuous improvement process is communicated to all stakeholders. Explain what should be considered when implementing the changes on how waste materials will be stored, in terms of ensuring that change and improvement processes meet sustainability requirements and follow COVID-19 safety requirements. Describe what strategies could be put in place to capture information about staff who have experience in many of the proposed changes, from working in other organisations or projects. What strategies could you develop to enable and ensure compliance with relevant COVID-19 safety requirements are followed and implemented in addition to the achievement of organisational goals? Include in your answer what considerations you would make in developing new COVID-19 strategies.
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