Which of the following might be an example of public relations practices at their best? Select one: a. Informing energy company employees and customers about assistance during a hurricane b. Influencing the outcome of a presidential election paid for by partisan contributors c. Protecting a company from the public learning of its toxic spill in local waters d. Covering up the arrest of a board officer for tax evasion Which of the following is a benefit of involving public relations as a strategic management function? Select one: a. More inclusive decision-making b. Better organizational policies from the perspective of publics c. Higher levels of satisfaction with served publics d. All of the above
Which of the following might be an example of public relations practices at their best? Select one: a. Informing energy company employees and customers about assistance during a hurricane b. Influencing the outcome of a presidential election paid for by partisan contributors c. Protecting a company from the public learning of its toxic spill in local waters d. Covering up the arrest of a board officer for tax evasion Which of the following is a benefit of involving public relations as a strategic management function? Select one: a. More inclusive decision-making b. Better organizational policies from the perspective of publics c. Higher levels of satisfaction with served publics d. All of the above
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Which of the following might be an example of public relations practices at their best?
Select one:
a. Informing energy company employees and customers about assistance during a hurricane
b. Influencing the outcome of a presidential election paid for by partisan contributors
c. Protecting a company from the public learning of its toxic spill in local waters
d. Covering up the arrest of a board officer for tax evasion
Which of the following is a benefit of involving public relations as a strategic management function?
Select one:
a. More inclusive decision-making
b. Better organizational policies from the perspective of publics
c. Higher levels of satisfaction with served publics
d. All of the above
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