What is the variable being investigated in the hypothesis stated below?   H1: The average number of hours consumers write reviews online per week is greater than 2.5 hours/week.   a. Consumers b. Greater than 2.5 c. Number of hours consumers write online reviews d. Average numbers of hours

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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What is the variable being investigated in the hypothesis stated below?
 
H1: The average number of hours consumers write reviews online per week is greater than 2.5 hours/week.
 
a. Consumers
b. Greater than 2.5
c. Number of hours consumers write online reviews
d. Average numbers of hours
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