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What characteristics would you look for, or what criteria would you use, when promoting a salesperson to the position of district sales manager?

What characteristics would you look for, or what criteria would you use, when promoting a salesperson to the position of district sales manager?

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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What characteristics would you look for, or what criteria would you use, when promoting a salesperson to the position of district sales manager? Why do many successful salespeople fail to become successful sales managers? What can sales managers do to increase the professionalism of their salespeople? How does a manager reward the team members in a team-selling situation? If you, as a sales manager, were required to prepare an annual operating plan, what would you include in the plan?

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